William M. Sams

William Sams is the Founder and President/CEO of Lancer Capital Group Enterprises, where he provides strategic leadership across the firm’s investment, development, and operating platforms. He founded the company with a focus on disciplined growth, long-term value creation, and projects that strengthen local economies through thoughtful execution, strong relationships, and quality design.

 

Lancer Capital Group Enterprises operates across multiple verticals, including real estate development, business operations, and aviation. Its development arm, LCG Development International, leads mixed-use and commercial projects from concept through delivery, with an emphasis on purposeful redevelopment, community impact, and long-term asset value. Lancer Capital Group also holds an ownership interest in Condor Aviation, supporting the company’s broader strategic growth and aviation-related opportunities.

 

William earned his Bachelor of Business Administration in Economics from East Tennessee State University, where he graduated Summa Cum Laude and was a member of Beta Gamma Sigma and a recipient of the Scott M. Niswonger Scholarship. His professional foundation includes experience with the Town of Greeneville and the Greene County Partnership, where he supported zoning analysis, economic development initiatives, and the creation of resources for municipalities and local businesses.

 

In parallel with his business leadership, William is the Founder and Chairman of the Lancer Capital Group Foundation, a nonprofit organization focused on supporting JROTC programs and expanding educational opportunities for young cadets. This work is rooted in his own experience in the Air Force JROTC program at Greeneville High School, which shaped his leadership approach and commitment to service.

 

Raised in a family of educators, William developed an early appreciation for lifelong learning, service, and purposeful work. Outside of his professional responsibilities, he enjoys working on model trains, playing the organ, shooting, golfing, traveling, and pursuing his interest in aviation. He also serves on the Leadership Advisory Team for Isaiah 117 House in Greene County and is an active member of Notre Dame Catholic Church in Greeneville. His work is guided by faith, a long-term perspective, and a commitment to building organizations and projects that endure.